How professional product photography in Vienna can boost your online sales: technical fundamentals, styling tricks, Amazon requirements and when a pro is worth the investment — a practical guide.
Your Customers Buy With Their Eyes. Full Stop.
In an online shop, nobody can touch your product. Nobody turns it over in their hands, smells it or tries it on. All that matters is the image. And if the image doesn't convince, the customer clicks away — in 0.3 seconds.
I'm Alexandru, a product photographer in Vienna, and I see it constantly: shops with great products and terrible photos. An iPhone shot on a kitchen table next to a professional image on Amazon — guess which one sells.
Here are 10 things I've learned in over 12 years of product photography.
1. White Background: Not Optional
Amazon, eBay, OTTO — they all require main images on pure white (RGB 255/255/255). This isn't a style choice, it's mandatory. If you don't deliver it, you don't get listed.
Sounds simple? It's not. The product needs perfect lighting, controlled shadows, clean post-production. I do this from €35 per product — Amazon-compliant, retouching included.
2. Show Everything. From Every Angle.
At least 4–6 perspectives:
The more a customer can see, the less they return. It's that simple.
3. Close-Ups Build Trust
The difference between "looks fine" and "I need this"? Details.
The engraving on jewellery. The stitching on clothing. The grain on leather. The display on electronics. With a macro lens, your customers see things that are invisible on a smartphone.
4. Lifestyle Photos Sell Emotions
A coffee mug on white background informs. The same mug on a cosy breakfast table, steam rising, morning light through the window — that sells.
Cutouts explain. Lifestyle photos tell a story. And stories sell. From €290 per session.
5. Consistency = Professionalism
When every image in your shop looks different — different lighting, different white tone, different crop — it looks like a flea market. Consistency says: "We're serious."
What needs to be the same:
6. Resolution: Higher Than You Think
Amazon activates the zoom function from 1,000 × 1,000 pixels. Customers who can zoom buy more often. My product photos are 6,000–8,000 pixels wide as standard — enough for shop, print, billboard and everything in between.
7. Fast Load Times Despite High Quality
High resolution matters. But if your shop page takes 5 seconds to load, customers are gone.
My workflow:
You always get both from me: originals at full resolution and optimised web versions.
8. Mobile First — 60% Buy on Their Phone
Most of your customers see your product on a 5-inch screen. That means:
9. Colour Accuracy = Fewer Returns
"The colour looks completely different from the photo." That's the most common return reason. And the most expensive.
What I do about it:
That's my standard process. Not an upcharge.
10. When Is a Pro Worth It?
Do it yourself if:Prices 2026
Product photography in Vienna — clear and transparent:Everything included: retouching, colour correction, web versions. Amazon-compliant. Full usage rights.
My Honest Take
Great product photos aren't an expense. They're the reason people buy instead of clicking away. I've seen clients whose conversion rate doubled after new photos. Not because of magical marketing tricks — because of better images.
Get in touch — I work with single-product startups and large e-commerce brands alike.